The Task
The client's main goals were to attract new audience to their new game "Puzzles&Parties" and to build brand awareness with help of promo videos.
Case
Video Creatives and Playable Ad for SNAX Games
If your party doesn't look like the new SNAX game don't bother inviting us... SNAX is a mobile game developer. Recently they launched a new casual game and SLON made video creatives and playable ad to promote it.
Full case
Video Creatives and Playable Ad for SNAX Games
Solution
The creative idea of the videos was based on the concept of the game itself: you put the puzzles together and the party begins. We made a huge set of animated gameplay video creatives, live-action videos, each in 3 resizes, and a playable ad. Set of 10 video creatives are being used in the promo campaigns and attracting new audience.
Project visuals
Selected work from the archive.
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